and Vehicle Wraps
Yogis who live a busy lifestyle and, overall, people who are interested in finding peace among the chaos of city life.
To create a poster series reflecting the possibility to find peace and calm even within the crazy world of business and big cities.
The brand's name is a fusion of the words "Gaia", meaning mother earth, and "I am". The brand looks to unite the planet we live in with our inner beings. The concept was based on the idea of finding zen in the chaos of life and work by photographing people in busy environments.